Search engine optimization

Do you want your site to be invisible for users? If not, then you need a search engine optimization to improve technical and content characteristics of your site to meet the requirements of search systems. In accordance with the statistics, approximately 90% users come to a site through the search engine system. It is obvious that search optimization is the most efficient and profitable way to promote your site. We offer several types of search engine optimization depending on the geography of your target audience:

Optimization for Belarusian search engine systems
Optimization for Russian search engine systems
Optimization for foreign search engine systems

The kit of search engine services includes several stages:

1. Preliminary analysis

Analysis of the site topics
Analysis of the technical characteristics, site structure and its usability
Search for its niche at the market 
Drawing up of a semantic core for search enquiries

2. Website optimization for the target audience

Advice on the site contents (text)
Advice on granting additional services

3. Optimization for search enquiries

Site preparation for indexation
Update of the site structure taking into account its usability (easy in use and for work)
Upgrade of the site architecture for easy indexation
Sorting, visual and architectural (tag) bolding of the key words
Texts editing with the help of key words to make it more catching, emotional, affordable and easy to read
Preparation of several options of the site description to register in catalogues and for link exchanges

4. Registration and increase of quoting rate of the site

Registration in the search engine systems and catalogues
Promotion of the site image: links exchange, news and release publishing

5. Technical support

Site rate monitoring and analysis of the optimization results
Further upgrade and promotion of the site

Attention! The search engine optimization does not include promotion of the site by key words. Carrying out of the optimization assumes that your site will appear in the search systems according to the required enquiries, but doesn't guarantee to be in top 10-30 sites list. Thus, in more than 70% cases it is enough to make optimization of your site to be in the search results. 

Context advertising

Hit the ball by appealing to the target audience! The context advertising is a perspective direction of site promotion online. The topic of the banner or advertising text is close in meaning with the page topic where it is located. There is a boom of context ads in the search engine systems where they appear as the user's enquiries. 
It is also efficient to publish your context advertising on information sites and catalogues as a part of the page contents. A user searches the info using the key words or opens the interesting site. There he or she sees your advertising fully corresponding to the required info. It is very essential to use the context advertising at the first stage of the site promotion!

The context ads enables to:   
Boost sales of the certain goods
Attract potential clients to your site

We offer a complete set of context advertising services:
Choice of the search engine systems and places where to locate an advertising block
Choice of the efficient show characteristics: click-pay system (you pay only when the user clicked your advertising banner), choice of the advertising show frequency and targeting (target audience including geographic point)
List of words and phrases for the context ads (including direct and indirect matching of the words or phrases to link to the advertising, add of stop-words)
Upon request we can create a special separate page opening when a user clicks your advertising. The page will include the detailed description of your goods/service and contact information.

Optional services (cost of the work is a subject of additional negotiations):
Links of banners and texts to your site
Advertising in the banner network
PR campaigns
Report on current state of the site, advice on how to improve its image and feedback, data about your competitors' sites